Search results for 'tactical+research'



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Marianne Maeckelbergh

Marianne Maeckelbergh is Lecturer in Cultural Anthropology and Development Sociology at Leiden University, the Netherlands. She is author of The Will of the Many: How the Alterglobalisation Movement is Changing the Face of Democracy (Pluto Press, 2009) and is a member of the World Financial Crisis Research Group.

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Corporate Counter Campaigns - Introduction 

Introducing the panel on Counter-strategies of Corporations against Campaigns Featuring: What are the modern-times strategies of present day companies? And: How can we respond to these?

This part of the introduction includes a short outline of the themes to be discussed at the forum. Being used are examples from the work of the panelists and cases they have been working on. Also included are exerpts from recent articles on the corporate world's reaction to social and environmental cam-paigns, illuminating the main themes from different points of view. References are included below, if you would like to receive four further texts on this subject, please let me know: evel@xs4all.nl

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